The Power of Location

 

**Fourteen Minute Listen **

On today’s episode I talk about the phenomenal ability of Greg Maddux to HyperLeverage his unique skill to achieve remarkable results and become the most dominant pitcher of his era. And then I connect the dots to how Hyperleveraging this same skill is something that can have powerful ramifications for both businesses, professionals and even your personal life. 

Maddux was a pitcher – not a thrower. He did not possess a pepper hot fastball. Every batter he faced knew that the fastest pitch they were ever to see from him would be no more than the high 80’s mph. In fact, they knew most were in the mid 80’s. Mediocre speed at best in the major leagues.

He utilized all of the Four P’s of Hyperleverage. People, Planning, Performance and Progress. And this is the key lesson of this episode.

Links & Topics Covered in This Episode:

  • How Maddux utilized his power to locate his pitches
  • How businesses can learn to leverage location 
  • In real estate – location is everything
  • Retail sales are dependent on location in a variety of ways
  • Location and career success have a significant overlap

 

Thanks for listening