Thought Leadership
It is my passion to share my thoughts, business and life lessons with others.
I AM HUMBLED BY THE RECOGNITION I’VE RECEIVED FOR MY INSIGHT AND EXPERIENCE IN BUSINESS STRATEGY, GROWTH, LEVERAGE, INNOVATION AND B2B VIDEO MARKETING.
What Do I Think About?
In some ways I am still a little kid at heart. Enjoying taking things apart only to rebuild them, often in a better way. I am fascinated by the canvas of business markets and finding the connections, sometimes hidden, of how businesses move forward. I view the business landscape as a composite of three time ``zones`` - past - present - future and how they determine what resources are needed to reach exceptional results.
RECENT THOUGHTS & IDEAS
CASE STUDIES, METHODOLOGIES & MORE
The DOIT Leverage Method
A new methodology for finding HyperLeverage
Throughout my career, I’ve honed a business approach of taking a step back to take in the entire business canvas. That has become my go-to tool for discovering and unlocking the potential leverage in any business situation. This wide-angled view is the genesis of the DOIT Leverage Method and evaluation system that I have developed. It combines a “what’s behind the curtain” discovery technique with an analysis of how each essential component can be organized and improved to reach more impactful results through the utilization of existing assets and resources.
What sets the DOIT Leverage Method apart from other simple business evaluation methodologies such as a SWOT analysis is the emphasis on taking action, not just analyzing and planning. HyperLeverage mandates that you take charge with a clear intent to exploit the potential of every leverage situation that exists. HyperLeverage doesn’t happen by chance. It requires an investment of effort and resources. The DOIT Leverage Method is a disciplinary approach to making sure that you understand the core leverage issues and can identify all leverage opportunities. The power of the DOIT Leverage Method lies in its combination of analysis, critical thinking, planning, and implementation. Without action, actual leverage can’t be realized.
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How Do You Get More Impactful Results?
The answer is HyperLeverage.
HyperLeverage is more than your normal business book about stories of success. It is book that provides actionable lessons, takeaways and most importantly a methodology that can be used at all levels of an organization, by everyone. HyperLeverage is the way that you will go from good to exceptionally good.
Recent Blogs and Podcast Episodes
Learn how to leverage your business
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The Superlative Epidemic: Are We Overusing Extreme Language?
I’m somewhat of a sports junkie with a keen interest in watching sports of all kinds. For me, sports are
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Protecting Creative IP in the Age of AI
I am a firm believer that intellectual property, IP, can be the most important asset a business or a professional
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What Every Business Can Learn From Slow Cooking
investing time in developing your career and honing your skills parallels slow cooking. Just like food requires a low temperature